Physio business coach. Father of two. Entrepreneur. I write about my entrepreneurial journey and share insights for physio business owners.
We ran the visibility audit yesterday
Hi Reader,
Yesterday the People community ran its September session, the visibility audit. Four clinic owners scored each other's Google listing and website on their phones against a thirty-line sheet, then rang each other's clinics as a new patient with a sore back to see how easy it was to book. Every phone got answered. Nobody scored clean. Everyone left with one free fix to do that afternoon.
That is what People is: one ninety-minute session a month with a small group of owners, recorded, and the space in between to ask what is actually going on in your practice. The next session is Thursday 8 October, 12:30pm Sydney.
If you would like the details, reply to this email and I will send them through.
Shane
PS. The REBUILD Room is live on Thursday 17 September, 12:30pm Sydney: ninety minutes on getting the October reclassification done before the new rates start. It is included with the REBUILD course, so anyone who owns REBUILD is already in. Details here: https://rebuild.cultureofone.com.au/rebuild/
Shane Guna
Physio business coach. Father of two. Entrepreneur. I write about my entrepreneurial journey and share insights for physio business owners.
Hey Reader, A senior clinician loves to be paid more. Often they don't use their diary well, and as a unit in your business you're carrying them. I measure it one way: hours in front of patients, divided by the full 38-hour contract. Meetings, notes and PD stay in, because you're paying for those hours either way. Under 70% you're carrying them. Above 85% they're cooking. The whole gap is five to six hours a week, and that's where the profit and the wages sit. I use 75% as the benchmark...
Hi Reader, Thursday's People session was the visibility audit - the three doors a new client comes in through, online, on foot and by phone, and where each one jams. Recording: in the masterclass vault - Watch Masterclass Sessions Here. The audit sheet: download the PDF. Thirty yes/no lines across the three doors, three pages. It is in the vault beside the recording too. Worth scoring your own clinic before you watch. Your commitment: the cheapest no on the sheet, fixed before the next...
Osmosis: How to build a high performing team (part two) View in html at Gun Physio Academy. The process of osmosis involves learning through direct exposure. It's a subtle form of learning - but the most authentic. The way a leader behaves on a daily basis dictates the environment around them. Leaders who fluctuate, between states of high highs and low lows, create turbulence. The less stable the leader, the less stable the environment. The less stable the environment, the less stable the...