Physio business coach. Father of two. Entrepreneur. I write about my entrepreneurial journey and share insights for physio business owners.
Five hours a week
Hey Reader,
A senior clinician loves to be paid more.
Often they don't use their diary well, and as a unit in your business you're carrying them.
I measure it one way: hours in front of patients, divided by the full 38-hour contract.
Meetings, notes and PD stay in, because you're paying for those hours either way.
Under 70% you're carrying them.
Above 85% they're cooking.
The whole gap is five to six hours a week, and that's where the profit and the wages sit.
I use 75% as the benchmark inside two years and 80% for anyone four or five years out.
At 80%, even at $225 an hour, that diary bills about $300,000 a year on a 44-week year.
In the clinics I see, some sustain seniors billing closer to $400,000 while others have seniors who aren't even hitting $200,000.
Same title, same years.
80% isn't a test of whether someone is senior. It's the benchmark an established senior should be able to reach, and a senior sitting well under it is an operating problem worth fixing.
The article has how to measure it, what 80% bills, and the award's Senior Clinician definition kept separate from the benchmark.
Read it here.
Shane
Shane Guna
Physio business coach. Father of two. Entrepreneur. I write about my entrepreneurial journey and share insights for physio business owners.
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